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Y! Rong
πŸ‘©πŸ»β€πŸ’Ό 9am
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#ReadtheRightNews

Client: The New York Times

Brief: Develop an idea that brings The New York Times to life in a way that is emotionally engaging. The client is looking for modern, disruptive, non-traditional ideas that capture attention and demand people’s attention.

Credit: Tianyi Xie & Chenshu Xu 

2020 Mid-Michigan ADDY's - Gold (Online/Interactive Advertising + Promotion)

All World / Outdoor HP Instant Ink / Activation Causes for Animals / Digital Content Amgen / Integrated Campaign Trust / Integrated Campaign National Museum of Singapore / Digital Content Johnson & Johnson Vision / Integrated Campaign Congratulations! You found my ✨ proactive ideas ✨, WhatsApp me for the password. MediaTek / Integrated Campaign Trust / Digital Content MSU / Integrated Campaign Chevrolet / Integrated Campaign The New York Times / Experiential Tide / Print KFC / Digital Content
World / Outdoor HP Instant Ink / Activation Causes for Animals / Digital Content Amgen / Integrated Campaign Trust / Integrated Campaign National Museum of Singapore / Digital Content Johnson & Johnson Vision / Integrated Campaign Congratulations! You found my ✨ proactive ideas ✨, WhatsApp me for the password. MediaTek / Integrated Campaign Trust / Digital Content MSU / Integrated Campaign Chevrolet / Integrated Campaign The New York Times / Experiential Tide / Print KFC / Digital Content